Intercontinental Advertising CUP (Kıtalararası Reklamcılık Kupası) iki günlük yoğun mesaisini görkemli bir ödül seremonisi ile tamamlandı. Golden Drum ve diğer bölge yarışmaları; AdFest (Asya Pasifik), FIAP (Latin Amerika) ve Art Directors Club Europe'un (ADC*E) kazananları arasından "en iyilerin en iyisi" açıklandı... Kıtalararası Reklamcılık Kupası'nda Grand CUP İspanya'dan Germinal Comunicación'a "Pills against the others pain campaigns" adlı işe verildi.
The CUP'ta ödül kazanan tüm işler ise şöyle sıralandı.
BEST OF FOOD
MCCANN ERICKSON
ROMANIA
BEST OF BEVERAGES
F/NAZCA S&S
BRASIL
BEST OF HEALTH AND PERSONAL CARE
KOLLE REBBE
GERMANY HAMBURG
BEST OF SPORTS
WIEDEN+KENNEDY AMSTERDAM
NETHERLANDS
BEST OF FASHION, COSMETICS AND LUXURY GOODS
DENTSU INC.
TOKYO
BEST OF TRAVEL, TOURISM AND TRANSPORT
SHACKLETON GROUP
SPAIN
BEST OF RETAIL
DEMNER, MERLICEK & BERGMANN
AUSTRIA
BEST OF HOUSEHOLD PRODUCTS AND MAINTENANCE
DDB GROUP
MELBOURNE
BEST OF HOUSEHOLD, BUSINESS APPLIANCES, FURNISHING
DEL CAMPO NAZCA S&S
ARGENTINA
BEST OF COMMUNICATION MEDIA AND PUBLICATIONS
BORGHIERH LOWE
BRASIL
BEST OF ENTERTAINMENT, RECREATION, LEISURE
JUNG VON MATT
GERMANY-HAMBURG
BEST OF CORPORATE
LOWE SSP3
COLOMBIA
BEST OF FINANCIAL
DENTSU INC.
TOKYO
BEST OF PUBLIC AND PRIVATE SERVICES
SPILLMANN/FELSER/LEO BURNETT
SWITZERLAND
BEST OF SOCIAL ENGAGEMENTS
GERMINAL COMUNICACIÓN
SPAIN
BEST OF FILM
WIEDEN+KENNEDY
NETHERLANDS
BEST OF PRESS
SERVICEPLAN GRUPPE
GERMANY
BEST OF OUTDOOR
CHEIL WORLDWIDE
SEOUL
BEST OF INTERACTIVE
MASASHI KAWAMURA/QANTA SHIMIZU/SAQOOSHA/HIROKI ONO
TOKYO
BEST OF ONE2ONE
DDB GROUP
MELBOURNE
BEST OF INSTALLATIONS AND EVENTS
SHACKLETON GROUP
SPAIN
BEST OF MEDIA INNOVATION
JWT SAN JUAN
PUERTO RICO
BEST OF MULTI CHANNEL - CAMPAIGN
MCCANN ERICKSON
ROMANIA
BEST OF DESIGN
KOLLE REBBE
GERMANY
BEST OF DIRECT MARKETING
LUKAS LINDEMANN ROSI SKI
GERMANY
BEST OF PR
LEO BURNET ISTANBUL
TURKEY
BEST USE OF LOCAL CULTURE
MCCANN ERICKSON
ROMANIA
BEST UNIVERSAL IDEA CREATED IN A LOCAL MARKET
OGILVY & MATHER
ARGENTINA
BEST INTEGRATION OF A GLOBAL IDEA INTO A LOCAL CULTURE
WIEDEN+KENNEDY
TOKYO
BEST OF STRATEGY
GERMINAL COMUNICACIÓN
SPAIN
MOST INSIGHTFUL IDEA
MCCANN ERICKSON
ROMANIA
BEST OF CRAFT
KEMPERTRAUTMANN
GERMANY
BEST OF CRAFT FOR PRODUCTION
WIEDEN+KENNEDY
TOKYO
BEST USE OF TECHNOLOGY
MASASHI KAWAMURA/QANTA SHIMIZU/SAQOOSHA/HIROKI ONO
TOKYO
